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Logitech

Logitech

The PRO X SUPERLIGHT 2c

Launch Film

 

In esports, advantage lives in microns and milliseconds — details most players never see. For Logitech G, we helped bring that invisible world into focus, creating launch films for the Pro X SUPERLIGHT 2c and Pro X2 SUPERSTRIKE that turn engineering breakthroughs into something players can immediately understand and feel.

Los York brought me in to work on the early stages of look dev all the way through to final delivery.

 

The PRO X SUPERLIGHT 2c is a study in refinement — grams shaved, millimeters reshaped, what felt impossible to reduce pushed even further. Our role was to concept, design, and craft a film language that mirrors that pursuit: precise, minimal, and focused on the subtle details that change performance.

Logitech G
Head of PRO Marketing: Him Hoey
Global Creative Director: Vaughn Lee-Thorp
Global Marketing Manager: Patti Lee
Global Brand Manager: Cary Lambert
Global PMM: Andrew Siminoff
GM: Robin Piispanen

LOS YORK
CCO: Seth Epstein
ECD: Scott Hidinger
MD: Melina Osornio
CD: Cian Mckennna
Creative Technical Director: Casey Hupke
Brand Partner: Lara Wilinsky
Producer: Alexander Ramos
Producer: Hiro Oni
Assist. Editor: Robert “Chip” Sneed
Assist. Editor: Nicholas Wilson
IT: Rod Thomas
Copywriter: Zane Miller
3D Generalist: James Brocklebank
3D Generalist: Sam Tato
3D Generalist, 2D Animator: Ha Eun Chang
Music & Sound Design: Gavin Little
Voice-over Artist: John Kubin