KEF
Visual Identity
KEF pioneers in luxury sound, approached me and 2 other artists to collaborate on creating a visual identity for their latest LS Luxe speaker range, designed by famed product designer, Ross Lovegrove. Key visuals and animation to be used on a global campaign in stores and online.
I was given the “Dusk Tiatnium” and after presenting several ideas, we selected a treatment focused on “Soundwaves” and the visualisation of sound. This page is a case study to show all the visual exploration that we went through to land on the final animation and Key Visuals.
Client: KEF
Creative Direction: James Brocklebank
Audio: Sam Worskett